Local SEO for law firms has quickly become the most important marketing tactic in the legal marketing industry. I have been talking about Local SEO for over 9 years, and still feel most attorneys do not understand the value of having an agency that specifically focuses on local SEO. Over 80% of our clients' calls [...]
The key to law firm marketing in 2019 is being there when a potential client is looking for services. You should be present and visible to catch their attention. While you should present information about your services, you should mainly focus on what you can help the client achieve. They have a goal, and you [...]
According to Barry Schwartz, the Google-watching chief at Search Engine Roundtable, the Panda 4.2 roll out is still proceeding. Rumors spread last month that Google had actually reversed its latest Panda implementation, which left the entire field of content marketing directionless. Now it seems that Panda is actually being implemented, it is worth you refocusing [...]
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